Credit: Mike Fuchslocher/Alamy Stock Photo
HONG KONG—Despite weakened demand in China to travel abroad, Shanghai-based Spring Airlines believes it can benefit from the “lipstick effect” among young Chinese consumers thanks to its unique position in the domestic market as an LCC. The term “lipstick effect” is used during economic downturns...
Subscription Required
Spring Airlines Sees Demand From ‘Lipstick Effect’ is published in Aviation Daily, an Aviation Week Intelligence Network (AWIN) Market Briefing and is included with your AWIN membership.
Already a member of AWIN or subscribe to Aviation Daily through your company? Login with your existing email and password
Not a member? Learn how to access the market intelligence and data you need to stay abreast of what's happening in the air transport community.
Related Content
