Lufthansa Relaunches Discover Airlines In Leisure Market Push

Discover Airlines A320

The Discover Airlines livery is unveiled at Frankfurt Airport on Sept. 5, 2023.

Credit: Kurt Hofmann
FRANKFURT—Lufthansa Group has rebranded Eurowings Discover as Discover Airlines ahead of a fresh push into the German long-haul leisure market. Speaking Sept. 5 during a press conference at Frankfurt Airport to unveil the new plans, Discover Airlines CEO Bernd Bauer laid out ambitious fleet growth...
Kurt Hofmann

Kurt Hofmann has been writing on the airline industry for 25 years. He appears frequently on Austrian, Swiss and German television and broadcasting…

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